Sur-Kshetra should go global
For the initial time, three networks - COLORS, Sahara 1 and also Geo TV - simulcast for you to entertain music-lovers throughout the world
Starting 8th September, 2012, each and every Saturday as well as Sunday at 7.30PM
Mumbai: music lovers across the globe brace yourselves simply because simply no make a new difference in areas you are , Sur-Kshetra is coming in order to serenade you! COLORS and Sahara 1 announce the particular launch of the most awaited Indo-Pak Musical Extravaganza Videocon presents Sur-Kshetra powered by simply Dabur Amla hair Oil, a new cross-border musical battle that can bring together incredible singing expertise through India and Pakistan in a competition to always be able to prove which reigns supreme. also getting simulcast upon Pakistans Geo TV, Sur-Kshetra promises to become the greatest musical reality present on tv as the present moves global becoming aired throughout the 3 channels multiple networks over the globe in the identical time. Making any thrill matching the excitement ranges produced by an India-Pakistan cricket match, this musical journey will be almost all set in order to enthrall audiences because it hits television screens starting 8th September, 2012 each along with every Saturday and Sunday from 7.30 PM on COLORS, Sahara 1 and Geo TV networks over the world.
Commenting on the launch of the show across COLORS networks across the world, Raj Nayak, CEO COLORS, said, This is the first time at any kind of time in the history of television that any display is planning to be simulcast across national and international networks regarding COLORS, Sahara 1 and Geo TV, making it the largest display going to TV screens ever. Unifying audiences throughout the globe, Sur-Kshetra will carry hearts closer as it builds an exciting viewing expertise much like this produced by an India-Pakistan cricket match. Speaking around the timeslot, he further elaborated, Using Jhalak Dikhhla Jaa heading strong upon weekends, your inclusion regarding Sur-Kshetra will further strengthen our weekend content material lineup providing our audiences together with assortment entertainment which interests them.
Produced through Sahara one inside association using Saaibaba Telefilms, Sur-Kshetras a couple of teams will be mentored by Indian songs director-cum-singer-cum-actor Himesh Reshammiya as well as Pakistani music sensation Atif Aslam. Judging the musical flair of the contestants will most likely be the actual THREE legends Asha Bhosle (India), Abida Parveen (Pakistan), along with Runa Laila (Bangladesh). Together With auditions conducted across India and also Pakistan, Sur-Kshetra will showcase six of the greatest singers via both regions because they engage in a battle associated with skill and also genres to always be able to achieve his or her objective of reaching your Finalist Throne to become able to compete in the war that will can make all of them the actual ultimate singing sensation. Hosted by Bollywood actress Ayesha Takia, the actual demonstrate will also witness popular celebrities in the Indian and Pakistani realm of audio such as Ismail Darbar, Alka Yagnik, Suresh Wadkar, Janab Ghulam Ali Sahab, Haddiqa Kiani, Amir Ali along with Sajjad Ali scouting regarding skill through the mega auditions.
Adding to be able to this, Mr. Boney Kapoor Director, Sahara one Media and also Entertainment Ltd said, Sur-Kshetra is a mega reality songs reveal that brings together the particular very best regarding singing talents coming from two arch-rival nations, India & Pakistan, contending against every other.
Sharing the actual excitement, Mr. Suresh Mishra, Asst Director Worker - Sahara one Media and also Entertainment Ltd. said, Audio features often fostered any typical as well as harmonious bond. through multiple platforms, such a lovely show will delight viewers throughout the globe with a group of new generation associated with vocal range abilities through India as well as Pakistan.
A 360-degree integrated marketing campaign will engage multiple mediums just like print, television, outdoor along with radio by means of tie-ups calling target audiences across the globe.
Talking further in regards to end up being able to the show, Gajendra Singh, Producer Saaibaba Telefilms, said, music understands simply no boundaries; it speaks its language. Using Sur-Kshetra, our aim is to unify audiences via across the globe while showcasing vocal expertise led by mentors Himesh Reshammiya as well as Atif Aslam. The Particular inclusion associated with sector stalwarts Ashaji, Abidaji along with Runaji add for the grandness in the present rendering it someone to watch out for.
Sur-Kshetra will most likely be an elaborate vocal range reality show aiming with Fateh Suron Ki, Jeet Sangeet Ki, bringing forth the particular hidden musical skill not merely from India, but also from Pakistan pertaining to the entire world for you to sit up and take notice. starting off using auditions, the final 12 selected contestants showcase the particular greatest singers via India along with Pakistan. Representing the particular Indian team becoming mentored simply by Himesh Reshammiya is going to be singers Indrani Bhattacharjee (Kolkata), Shahzad Ali (Bikaner), Yashraj Kapil (Delhi), Aman G Trikha (Mumbai), Diljaan (Jalandhar), and Budhaditya Mukherjee (Kolkata). Contending using the Indian team and also showcasing his or her international vocal skill below the particular guidance involving Atif Aslam will be the Pakistani team using singers Ameer Ali (Karachi), Imraan Ali (Lahore), Mulazim Husain (Rawalpindi), Nabeel Shaukat Ali (Lahore), Sara Raza Khan (Karachi), as well as Nadeem Abbas (Lahore).
With the particular Indo-Pak musical battle taking the forefront, Sur-Kshetras contributors is planning to be seen facing-off more than different themes during the span of the actual episodes that contain Nusrat Fateh Ali Khan vs. Mohd. Rafi, Abida Parveen vs. Asha Bhosle, and even Himesh Reshammiya vs. Atif Aslam. Various Other episodic themes contain Evergreen Outdated Melodious Numbers, best Romantic Songs, Qawwali Special, Retro Special, Shaadi Special, Folk Unique bringing alive the actual Colours of their Nation, and AR Rehman Particular among others.
So acquire ready to be able to witness the particular battle of the lifetime as the contestants help make songs certainly not war on
Videocon presents Sur-Kshetra powered through Dabur Amla hair Oil
Starting 8th September 2012, every Saturday as well as Sunday with 7.30 PM
For much more information, please contact:
Atul Malikram
9827092823